N
Icon Celebrity Monitor

Buttercream Blond Is the Prettiest New Hair Color for 2020

Author

Ava White

Updated on March 29, 2026

If the new year has you itching to make a hair change, consider going over to the light side. While winter is generally reserved for going darker, stylists say there's been an uptick in requests for warm, buttery golds and rich Champagnes this season. The coolest takes on the trend (which Popsugar officially dubbed "buttercream blond"), is the easiest way to get in on it.

Essentially, buttercream blond is a natural, creamy blond with tons of dimension. Because of the mix of colors, it looks naturally sun-kissed, and the mix of warm and cool highlights means it's flattering across different skin tones. Instead of a harsh, bright, one-note blond, buttercream swirls ribbons of Champagne, honey, and baby blond for an easy-lived in look.

While it's easiest to get the shade if you're already a blond, it's not impossible to incorporate elements of the shade into darker hair as well. Below, hairstylist Lauren Grummel breaks down three variations on the trend.

Bright and light

Lauren Grummel 

"This color works best if you’re already naturally light and in the blond family," says Grummel of this look that's bright blond from root to tip and heavier on the cream than the butter. She explains that this shade can be done in one sitting if you're already blond, but be prepared to be in the chair for a couple hours. To keep the buttery dimension, she says to ask your stylist for a full highlight with bright pops throughout: "Tone it more neutral or cool to get a few white pieces to really pop."

Buttery Blond

Lauren Grummel